Brave New Sport | Creating Healthier Populations

Has sport previously acted as a catalyst to improve the physical health of society? Find out in the third panel of our series of deep dives into some of the topics raised in Brave New Sport.

Discover more

Explore the other events

Brave New Sport | Commercial Intention

This is the fourth in a series of deep dives around Brave New Sport and focusses on sport’s influence on brand involvement with the biggest positive impact on fan engagement.

Discover more

Brave New Sport | Uniting or Dividing

Will the fragmentation of channels continue to disrupt the future of sport? Find out in our first panel of a series of deep dives into some of the topics raised in Brave New Sport.

Discover more

Brave New Sport | Tomorrow's Sports Consumption

Has sport done enough to ensure fans are satisfied? Find out in our second panel of a series of deep dives into some of the topics raised in Brave New Sport.

Discover more

Brave New Sport | Launch Event

Infront unveiled results of its collaboration with the W.I.R.E. think tank on 3 November at The Olympic Museum in Lausanne, Switzerland: “Brave New Sport”.

Discover more

Explore the other topics

Superclub Ecosystems

Football teams are already going beyond the pitch and scopes of influence. Will superclub ecosystems and their members lead the way to ground-breaking innovations for the benefit of society...

Discover more

Immersive Public Viewing

Sport broadcasting is constantly adapting and evolving. Could technologies such as holograms offer new in-stadium immersive experiences? Join the dialogue.

Discover more

Worldwide Algorithmic Scouting

Data has long been part of scouting talent for the future. But could coaches of the future be able to scout for new dynasties by globally selecting the most gifted players remotely via AI?...

Discover more

Autonomous Robotic Competitions

Robots vs Humans; if the future of sport is a merging of mechanics and engineering who will be the stars? Artificially intelligent robots or the human developers who optimize them? Join the...

Discover more

Civilian Sports Service

Sport has the potential to tackle the societal challenges of the future. But could a public institution use i.e. football or basketball to bring education, development, and inclusivity to...

Discover more

The Sportify Disruption

A consolidation of the fragmented sports media market might take place in the future. What will be more influential: Personalization for the future of sports broadcasting or curatorship for...

Discover more

Tokenized Gig Sport Events

Will digital platforms and financial models such as tokenization empower the athletes of the future, giving them total control of themselves as assets, or as commodities for events? Join...

Discover more

Human Enhancement Games

The technological progress in genetic, physical, and mental enhancements will trigger fundamental debates about sports, competition, and fairness. How would a franchise of human enhancement...

Discover more

Fitness by Urban Design

Urban planning and fitness in densely populated areas: How will future cities encourage their inhabitants to engage in an active and healthy lifestyle? Join the dialogue.

Discover more

Living healthy: How can sport influence societal policy and decision making to create physically healthier populations?