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    WIRE Website Launch Event

    Uniting or dividing: Will the fragmentation of channels continue to disrupt the future of sport?

    This is the first deep dive of a series for Brave New Sport and focuses on what

    future channels and platforms sports fans could flock to in the coming years

    and decades.


    Watch On-Demand

    What to expect?

    How has sport used channels in the past to tackle the rapid development of virtualisation and commercialisation whilst also maintaining a connection to the grassroots? Where do rightsholders need to start already looking to futureproof themselves? And who are the channel stakeholders that will have the biggest impact on sport in the next 10-20 years? This first panel hopes to offer insights from a broad range of experts.


    • A brief look at the recent past and how sports rightsholders have tried to stay ahead of the curve
    • A look at the immediate future and how terms like “the metaverse” could apply to sport
    • A glimpse at the far-reaching future where we’ll ask if there is a danger of sport losing its grip on its audience


    Hendrik Menz

    Brand and Agency Sales Director,

    André Fläckel

    Head of Gaming & Esports, Infront

    Nick Meacham

    CEO, SportsPro Media

    StreamTime Podcast Host


    Anja Lüthi


    Available on-demand

    Register for a unique experience of inspiration, meeting and networking